Privacy Policy

1. Introduction

At Odonto-Red (“we”, “our”, “us”), accessible via odonto-red.com, we are firmly committed to safeguarding the privacy and personal data of our users. Our practices are designed with a privacy-first approach, ensuring that all data processing activities adhere to the highest legal and ethical standards. We recognize the trust you place in us by providing your personal information, and we are dedicated to protecting it in accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).

2. Scope of This Privacy Policy and Role as Data Controller

This Privacy Policy applies to all visitors, users, and others who access or use our services via odonto-red.com. Odonto-Red acts as the “data controller” for the purposes of the GDPR and as a “business” under the CCPA with respect to the personal data collected through our website and related services.

3. Categories of Personal Data We Process

We collect and process various categories of personal data to deliver, maintain, and improve our services, as described below:

a. Usage Data
Includes information about how you use our website, such as browser type, IP address, access times, pages visited, time spent on pages, and session duration.

b. Account Data
Covers personal information provided during registration or account creation, including name, postal address, email address, and phone number.

c. Profile Data
May include your preferences, past purchases, engagement behavior, and settings relevant to your personalized experience on our platform.

d. Communication Data
Includes records of correspondence with us, such as inquiries, support tickets, call recordings, and live chat transcripts.

e. Technical Data
Comprises information about your device and internet connection, including device type, operating system, screen resolution, browser configuration, and system identifiers.

f. Transaction Data
Encompasses purchases or orders made through our services, payment status, billing details, and delivery addresses.

g. Preference Data
Relates to your choices regarding communications you wish to receive from us, including newsletters, marketing preferences, and interests in specific services or promotions.

4. Legal Bases for Processing Personal Data

We process your personal data only where permitted by law, notably under the following legal bases:

– Contractual Necessity: When processing is necessary to perform a contract with you or to take steps at your request prior to entering a contract.
– Legitimate Interests: Processing activities that are fundamental to the functionality of our website, fraud prevention, or analytics, provided that such interests are not outweighed by your rights.
– Consent: When you explicitly consent to receiving marketing communications or allowing certain cookies, that consent serves as a legal basis.
– Legal Obligation: When we are required by law to process your data.

5. Your Rights Under GDPR and CCPA

Under applicable data protection laws, you may exercise the following rights:

– Right of Access: You have the right to request a copy of the personal data we hold about you.
– Right to Rectification: You may request correction of inaccurate or incomplete information.
– Right to Erasure: You may request deletion of your personal data, subject to certain legal obligations.
– Right to Restriction of Processing: You may request that we limit the processing of your personal data in specific situations.
– Right to Data Portability: You have the right to receive your personal data in a structured, commonly used, and machine-readable format for transfer to another controller.
– Right to Opt-out (CCPA): California residents have the right to opt out of the sale of personal data, if applicable.

To exercise your rights, please contact us at [email protected]. We will address all requests in accordance with applicable legal requirements.

6. Security Measures

We apply technical, organizational, and administrative safeguards to ensure the integrity and confidentiality of your personal data. Our security program includes:

– Data encryption in transit and at rest
– Access controls with multilayer authentication
– Routine backups and redundancy planning
– Staff training and role-based access to sensitive information

7. International Transfers

Where data is transferred outside of the European Economic Area (EEA), such transfers are performed in accordance with appropriate safeguards, including the use of Standard Contractual Clauses approved by the European Commission or compliance with comparable regional protection frameworks. We ensure that all recipients of transferred data maintain equivalent levels of protection as required by applicable laws.

8. Data Retention

We retain personal data only for as long as needed to fulfill the purpose for which it was collected, including any legal, regulatory, tax, accounting, or reporting requirements. Specific retention periods include:

– Usage Data: 12 months
– Account and Profile Data: Retained for the duration of the account plus 2 years
– Transaction Data: 7 years (as per financial recordkeeping obligations)
– Communication and Support Data: 3 years
– Technical Data: 12 months
– Preference Data: Until consent withdrawal or 2 years of inactivity

Upon expiration of the retention period, personal data is securely deleted or anonymized.

9. Cookie Policy

Our website uses cookies and similar technologies to enhance functionality, analyze usage, and offer personalized experiences. Cookies used include:

– Essential Cookies: Necessary for website functionality and access to secure areas.
– Functional Cookies: Enable enhanced features like remembering preferences.
– Analytics Cookies: Collect aggregate data to evaluate website performance.
– Performance Cookies: Help track page load times and responsiveness.

10. Cookie Management and Compliance

When you first visit odonto-red.com, you are presented with options to accept or decline non-essential cookies. You may manage your cookie preferences at any time via your browser settings or the cookie banner available on our website. For users within the European Union or California, cookie use is compliant with GDPR and CCPA consent and opt-out requirements, respectively.

11. Children’s Privacy

Our services are not designed for or directed toward individuals under the age of 13. We do not knowingly collect personal data from children under 13. If we become aware that such data has been collected inadvertently, we will take appropriate steps to delete it promptly. Parents or legal guardians who believe their child has submitted personal data should contact us at [email protected].

12. Updates to This Privacy Policy

We may amend this Privacy Policy from time to time to reflect changes in legal requirements or our business practices. Users will be notified of material changes through our website or direct communication methods where appropriate. Continued use of our services after changes to the policy indicates your acknowledgment of the updated terms.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the processing of your personal data, please contact us at:

Odonto-Red
Email: [email protected]
Website: https://odonto-red.com

We are committed to compliance with all applicable privacy regulations and to upholding your rights and trust. Please do not hesitate to reach out should you have any questions or concerns regarding the practices described herein.